Pajamas and sleepwear are great products to sell, and here are some reasons why:

• They’re an evergreen product that’s in constant demand (stable all year long);
• You can drill down and find many sub-niches that aren’t saturated;
• You can have different target groups (men, women, kids and toddlers, new mothers, pet owners, etc.);
• A wide range of quality Chinese wholesale pajama suppliers to choose from;
• Product options that fit different budgets (from low-ticket to high-end products and materials);

When we talk about types of pajamas, we can refer to two different categories – types according to the material or style. Here are the most common types of pajamas based on the material:

• Cotton pajamas
• Fleece pajamas
• Flannel pajamas
• Linen pajamas
• Silk pajamas
• Satin pajamas

Now, let’s look at the different types of pajamas based on their style:

• Sleep sets
• Sleep shirts
• Robes
• Pajama pants
• Pajama tops
• Onesies
• Nightgowns
• Nighties
• Sweats

You can further classify pajamas into men’s, women’s, kids’, and toddler’s. 

According to recent Amazon purchase volume, these are the types of pajamas that sell best at the moment:

• silk pajamas for women
• womens pajama sets 
• halloween pajamas women 
• christmas pajamas 
• satin pajamas women
• dog pajamas 
• toddler pajamas
• kids pajamas 
• maternity pajamas 
• nursing pajamas 
• matching pajamas for couples

As you can see, all of these are different niches that you can go into so that you stick out from the competition and get an advantage.

Although pajamas are often made of silk, the healthiest material for pajamas is light cotton or similar natural plant fibers with water-wicking properties.

Flannel is made of natural material like cotton, and loosely woven, allowing excess heat to escape. Fleece, on the other hand, is made of synthetic materials like polyester and is tightly knit. This might make fleece too warm and uncomfortable for pajamas. 

Contrary to popular belief, matching PJ sets were a thing way before the rise of social media. In fact, the first recorder matching sets for parents, children, and couples emerged in the 1950s and has continued ever since.

Before buying bulk pajamas wholesale from China, consider the following points:

• Material – first, decide if you want to sell wholesale cotton pajama sets, silk pajamas, or different materials and styles;
• Quality vs. price – next, think of the wholesale price and product quality you’re aiming for;
• Profits – your wholesale price and sale price will determine your projected profit margins;
• Quantity – what’s the quantity you’re sure you can sell (note that bulk orders always come with wholesale prices);
• Niche and audience – next, choose a sub-niche and define your ideal buyer (for instance, a work-from-home sleep set suitable for sleep or lounge, men’s pajamas, silk nightgowns for women, toddler and kid pajamas, etc.);
• Branding – would you need private labeling, product development, or branding services;
• Supplier availability – lastly, can you find the type of supplier you’re looking for, and do they have the capacity your business needs;

Of course! Unlike regular clothing, the pajama market is less saturated and allows more space for new sellers to enter and succeed. 

Additionally, with the right branding, you can buy a wholesale pajama set for cheap from China and sell it with a great margin. All in all, we believe pajamas can be a great product for any type of store.

Yes! If you’re after a good price vs. quality ratio and reliable pajama wholesale suppliers, China is the best place to start! With a sourcing agent like Niche at your side, dealing with Chinese suppliers will never be an issue. 

We can do as little as sourcing the products you need from China, or as much as overtaking your entire backend workflow. From sourcing, developing, and branding to fulfillment, storage, and shipping – we can do it all. 

All you need is an idea for the type of product you want to sell and a creative mind. Leave the rest of your PJ business to us, and we’ll set you up for success!