We believe selling bralettes can be a really great business model, and here’s why:

• The niche is gaining in popularity;
• More comfortable than bras;
• Less saturated niche when compared to bras;
• Lots of designs and models to choose from;
• Evergreen product (no seasonal changes in demand);
• A large choice of suppliers to choose from;
• The possibility for high profits with the right branding;
• Suitable for everyday use and special occasions as part of a lingerie set;

To answer this question accurately, we looked at Google search and Amazon purchase data. Here are the best-selling types of bralettes in a declining order (from most to least sold):

• supportive bralette 
• lace bralette 
• triangle bralette
• push up bralette 
• nursing bralette 
• padded bralette
• mesh bralette
• seamless bralette 
• plus size bralette 
• cotton bralette 
• satin bralette 
• strapless bralette
• ribbed bralette 
• racerback bralette 
• silk bralette
• sheer bralette 
• halter bralette 
• strappy bralette 
• longline bralette

You cannot go wrong with black, red, and white bralette colors. But, let’s look at them all. According to purchase volume from Amazon, here are the best-selling bralette colors in declining order:

• black bralette
• red bralette 
• white bralette 
• purple bralette 
• nude bralette 
• green bralette 
• blue bralette 
• yellow bralette 
• pink bralette
• orange bralette 
• gold bralette
• brown bralette 
• silver bralette 
• tan bralette

Typically, bralettes are made of stretchy materials. For example:

• Knit fabrics
• Stretch lace (all-over lace or galloon lace)
• Scuba
• Stretch mesh
• Stretch tulle
• Power net
• Cotton spandex

Yes! Bralettes can be used daily, or only on special occasions. It’s completely up to the person who wears them. If a bralette provides enough support, there’s no reason why it can’t be worn daily. 

The main difference between a bra and a bralette is the padding that bras have and bralettes don’t. As such, bras typically provide more support than bralettes. 

Additionally, bralettes are more natural and less structured, while bras offer more structure and shape.

This common misconception probably stems from the fact that bralettes are much more comfortable than bras. However, no scientific proof points to bralettes being healthier to wear. So, if comfort is what you’re after, go for bralettes.

Here are some important considerations when choosing the right bralettes to sell:

• Size – first, make sure that you have the right sizes according to your niche and target market;
• Type – then, decide what type of bralettes you want to sell (plus-size, lace, strapless, etc.);
• Material – the next thing you should decide is the type of material your bralettes should be made of;
• Quality – make sure that you order a sample first to check the quality of the product you’re about to sell;
• Quantity – decide on the quantity that you’re prepared to buy (note that bulk prices are always much better);
• Sub-niche – next, think of how you can narrow down your niche to weed out the competition;
• Pricing and profit – at this point, you should think of your profit margins by calculating the wholesale price vs. sale price;
• Supplier availability – lastly, you want to make sure that you can find a reliable bralette wholesale distributor for your needs;

Yes! We believe selling bralettes could be much more profitable than regular bras, due to the market being less saturated. Additionally, bralettes have a great wholesale price when bought in bulk from China, resulting in excellent profit margins later on. 

Of course! Most lingerie brands source from China or have manufacturing operations in China due to the incredible price vs. quality ratio you get here. 

And, if we add to this the vast choice of suppliers and designs you can find here, it becomes easy to understand why China is the best place to source bralettes in bulk.

We can help you find the best bralette wholesale distributor for the type of product you need and the best quality products that fit everyone’s budget. 

In addition, we can partner with a manufacturer to help you develop a brand-new product or design a private-label product. 

And, if that’s not enough, we can also overtake other backend operations such as warehousing, dropshipping, packaging, order fulfillment, and shipping. 

With Niche’s help, you can easily launch and scale your new bralette brand.